Marketing Executive

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Total Applicants: 0 October 5, 2015 Login and Apply

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Job Description

Job description
Handling ATL & BTL activities
Implement marketing and advertising campaigns by assembling and analyzing sales forecasts; preparing marketing and advertising strategies, plans, and objectives; planning and organizing promotional presentations; updating calendars.
Achieving Categorywise Tertiary Targets at ISP outlets.
Deploying & monitoring of ISP Categorywise Targets & tertiaries.
Tracking of A* and A outlets and ensuring ISPs are present in all these Key outlets.
Ensure on roll to module as per norms fixed
Ensuring Achievement of Productivity Norms Zero Sellers, Low Productivity, Low/Zero Category sellers to be identified and improved / acted upon
Ensuring relevant training to ISPs (Mandays) as per norms
Managing the Team leaders Assigning targets to Team Leaders and closely monitoring the same.
Engagement with ISPs for retention
Monitor ISP attendance & ensuring discipline.
Capturing and ensuring correctness of ISP Tertiary data.
Cross-checking the Tertiary data with Secondary sales in BAMS.

Experience: 3 – 8 Years
Industry Type: Consumer Electronics / Appliances / Durables
Role: Marketing Manager
Functional Area: Marketing, Advertising, MR, PR, Media Planning

Education:

UG – Any Graduate – Any Specialization,

PG – Any Postgraduate – Any Specialization, Post Graduation Not Required

Doctorate – Any Doctorate – Any Specialization, Doctorate Not Required.

Compensation:  3,00,000 – 4,00,000 P.A. Plus incentives
Location: Coimbatore

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